Personal and Career

Planned giving is where these three meet: trust, commitment, personal legacy. This Micro-Lesson explains how to understand donor passions, how they became involved, their concerns, their and family involvement, feelings about your mission and more.

The Micro-Lesson also covers listening skills to understand more about their family issues and the kind of sensitive questions to be cautious about.

• How to prepare the “interview”
• Sample open-ended questions to get donors talking
• Three takeaways
• Three action plans

This Micro-Course will show you: 

• Why good storytelling is important to your organization.  
• What makes a good story. 
• How to use storytelling to inspire prospects and donors to take action. 
• How do you get a story? 
• Are there stories to avoid? 
• Three takeaways 
• Three action plans 

So, you think you’re good? This Micro-Lesson’s proofreading quizzes will drive you crazy. 

But more importantly, errors drive off donors, panic prospects, and erode an organization’s authority and brand equity.  

So, “What’s in a typo?” you ask. Well, it’s like compound interest … over time it erodes trust, your reputation, and your brand.  

Don’t let mistakes undermine your messaging. 

Learn from the pros — these proofreading tips and tricks come from editors and English language experts who’ve worked at some of the nation’s top publications, including The New York Times, The Oregonian, The Pittsburgh-Tribune Review, and more.  

This Micro-Lesson covers: 

• How to quickly spot (and fix) common typos and mistakes 

• How the obvious gets ignored 
• How to avoid misspelling names 
• Easy-to-remember grammar hacks 
• A list of free tools and resources 
• Lots of “tests that are very testy” 
• Three takeaways 
• Three action plans 

Part I of a three-part series:

1. Planned Giving Before
2. Planned Giving During
3. Planned Giving After

Recent advances in fundraising have led to most of the money being raised during campaigns. Is this more of a problem or an opportunity for planned giving? The campaign cycle creates both major hurdles and a rotating set of opportunities for planned giving. Does your boss or your charity see a capital campaign as a reason to put gift planning on the back shelf? This webinar will help you see the numerous ways to incorporate gift planning into campaigns.

This first installment in a three-part series focuses on how to incorporate planned giving goals from the start of the campaign planning process. It will help you become the well-informed capable professional who can bring transformational options to the table.

• Three takeaways
• Three action plans

Whether you’re writing a donor story, chatting with a prospect or getting to know a new board member, good interviewing skills will give you an edge.  

Learn how the professionals get even the toughest subjects to open up and share their secrets. This Micro-Webinar covers: 

• How to prepare for an interview 
• Sample open-ended questions to get your subject talking 
• Interviewing tips sourced from professional writers and journalists
• Takeaways and action plans included.