Giving Tomorrow: Sample Issues

FEATURED COVER

Stuart Sullivan

Chief Development Officer
Shriners Hospitals for Children

Many people who work as consultants start out in some career field and then, after acquiring years of experience, move into consulting others in that same career field. That’s what Stuart did. But then he did something most people don’t do. He left consulting and went back to leading a fundraising program.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Keeping It Fresh”
  • Ask the Expert! (Legacy Seeds)
  • More Than One Kind of Smart
  • Donor Recognition: Does it Work?
  • Why Jews Give
  • Call to Action
  • And more…
FEATURED COVER

Jessica Chapman

Director of Planned Giving for The ALS Association

Jessica landed at The ALS Association a few years after the ice bucket challenge educated the world about this nervous system disease – and drenched the organization with new money to manage.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “What is the most surprising reaction you ever got from a donor when you made an ask?”
  • Ask the Expert! (How do we find donors who might be interested in a Charitable Gift Annuity?)
  • My First Authentic Ask
  • The Closer: How to Ace the Deal
  • What Are Your Board Members Going Through?
  • Call to Action
  • And more…

 

FEATURED COVER

James Salley

President and CEO
Africa University

When James wanted to start a philanthropically-funded university on the other side of the world, everyone said it couldn’t be done. He did it anyway.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “On Stage”
  • Ask the Expert! (DAF’s more types than before…)
  • Low Newsletter Response Rate?
  • A Marriage Between Major and Planned Gifts
  • Women and Wealth
  • Call to Action
  • And more…
FEATURED COVER

Scott Janney

Director of Gift Planning of The Salvation Army’s Eastern Territory

A tragedy early in life taught Scott that life is short and time is precious. He’s spent the rest of his life helping people find meaning and purpose – and even immortality.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Legacy Conversation Questions”
  • Ask the Expert! (New Laws Encouraging Retirement Plans)
  • Buy Yourself More Time
  • Why Gift Planners Feel Isolated
  • Mobile Apps for Nonprofits
  • Call to Action
  • And more…

 

FEATURED COVER

Phil Bloyd

Development Director
Sons of the American Revolution Foundation

Phil grew up in Louisville–home of baseball bats and thoroughbred horse racing–and dreamed as a child of becoming a jockey. Instead, he says, “fundraising found me.” Through his work with the Sons of the American Revolution, Phil has met some fascinating people and learned some surprising things about his own ancestors.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Keeping It Fresh”
  • Ask the Expert! (A New Printing Company?)
  • The Most Important Element of Fundraising
  • Finally Heard
  • 5 A/B Tests to Try on Your Donation Page
  • Call to Action
  • And more…
FEATURED COVER

Sue Harpole

Deputy Chief Development Officer for ALSAC (St. Jude Children’s Research Hospital)

Sue Harpole is Deputy Chief Development Officer for ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. Looking back, she can see how fundraising was part of her life–even from childhood.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Donor Fatigue”
  • Ask the Expert! (Are Your Money Beliefs Sabotaging Your Fundraising Success?)
  • Donor-centric or Egocentric? It’s Not Just About You.
  • Q&A with “Realtor of the Year” Kellie Jo Maher
  • Mr Rogers and The Power of Deep Listening
  • Call to Action
  • And more…

 

FEATURED COVER

Michelle Staes

Senior Manager Planned Giving
Southern Poverty Law Center

Michelle was an environmental attorney with the EPA – until she attended a Christmas party that redirected her into planned giving, and ultimately to her dream job fighting for civil rights.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Big Gifts”
  • Ask the Expert! (5 Simple Tips to Improve Your Writing Immediately)
  • Have You Calculated Your COI?
  • The Hybrid Office
  • The Board’s Role in Planned Giving
  • Call to Action
  • And more…
FEATURED COVER

Anne McClintock

Executive Director of Planned Giving
Harvard University

Working at Harvard for more than 30 years, Anne is a trusted expert in every ascpect of planned giving. What keeps her there? Collaborating with donors and people who aspire to make a difference in the world.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Navigating Change”
  • Ask the Expert! (Can Charitable Giving Avoid Probate?)
  • The Name Game
  • Turning Your Nonprofit Leaders Into Gift Planning Champions
  • Launching a Planned Giving Program: Where to Start?
  • Call to Action
  • And more…
FEATURED COVER

John Lechman

Vice President, Philanthropy
Hospice of Northwest Ohio

The tragedies pf 9/11 caused John to seek a more meaningful career. He didn’t have to look far for inspiration.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Philanthropic Culture”
  • Ask the Expert! (Convert Commercial Anuity into a CGA)
  • Giving vs. Investing
  • A Covid Success Story And Its Six Key Takeaways
  • The Answer to How is Yes
  • Call to Action
  • And more…
FEATURED COVER

Ken Meifert

Vice President, Sponsorship and Development
National Baseball Hall of Fame and Museum

How a nice midwestern kid working at a department store ended up sharing the stage with Jeff Foxworthy at a Baseball Hall of Fame reception.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Ways to Say Thank You”
  • Ask the Expert! (Merge with another Organization)
  • Shred Immediately
  • Do You Have a Social Media Disaster Plan for 2022?
  • #1 Issue All My Coaching Clients Have
  • Call to Action
  • And more…
FEATURED COVER

Stephen Fry

Special Gifts Officer
Geneva College

For Stephen, the blending of planned and major giving has been a natural and exciting transition, creating opportunities for his own career development and for building the endowment for the places he works.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Feel-Good Giving”
  • Ask the Expert! (Change Your Life in Six Months)
  • Steps to Creating a Better Culture for Your Nonprofit
  • How to Talk to Wealthy People
  • Redefining Planned Giving
  • Call to Action
  • And more…
FEATURED COVER

Elizabeth Thompson

Senior Development Specialist
World Relief Durham

When the Taliban seized back control of Afghanistan and thousands scrambled to flee the country, Elizabeth and her team at World Relief were inundated with hundreds of new donors and volunteers.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Your Go-To Gifts”
  • Ask the Expert! (The One Big Thing)
  • Don’t Fear the Donor
  • How to Supercharge Major Giving Using the Language of Love
  • What it Takes to Be the CEO
  • Call to Action
  • And more…
FEATURED COVER

Cynthia Pritchard

President and CEO
The Pennsylvania State System of Higher Education Foundation

Cynthia spent her young life on the stage–dancing, singing with her school chorus, and acting in plays. She imagined herself someday having a musical theater career. But there were other driving forces in her young life that sent her in a very different direction.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Workplace Stress”
  • Ask the Expert! (Is it unethical to use philanthropy for personal networking?)
  • What Your Donors Want
  • What Your Boss Doesn’t Understand About Gift Planning
  • The Asking Styles and Planned Giving: What are Your Strengths & Challenges?
  • Call to Action
  • And more…
Sandra Pollack Daughters of the American Revolution
FEATURED COVER

Sandra Pollack

Director of Development
Daughters of the American Revolution

Sandra is buliding on a rich 131-year tradition of philanthropy with Daughters of the American Revolution.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Joining Forces”
  • Ask the Expert! (When a donor disregards a will)
  • Get Paid What You’re Worth
  • Tips to Improve Your Online Presence
  • Negotiating Techniques for Better Fundraising 
  • Call to Action
  • And more…
FEATURED COVER

Ben Madonia

Director of Gift Planning
Hamilton College

In a sector with a reputation for high turnover, Ben Madonia breaks the mold. Ben was happily engaged at Hamilton College in central New York for more than four decades until his retirement this month.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Listen Up”
  • Ask the Expert! (Real Estate to Fund a CGA?)
  • But My Prospect are Smart!
  • Misconceptions About Gift Planning
  • Nostalgia Marketing
  • Call to Action
  • And more…
FEATURED COVER

Jennifer Green

Founder & Director of Training Alpha Bravo Canine

Through her experience as a military wife and mother, Jennifer Green discovered that for some vets, even after they’re safe at home, a new battle is just beginning.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Turnover”
  • Ask the Expert! (A Workplace Ethical Dilemma)
  • Survival of the Safest?
  • Is Your Fundraising Like Ford in 1965?
  • Cryptocurrency: The Next Gifting Frontier?
  • Call to Action
  • And more…

 

FEATURED COVER

Cam Kelly

Associate Vice President for Principal Gifts, Duke University

In three decades of working in development, Cam Kelly has cultivated her skills in diplomacy and collaboration. Today, she needs all those skills in her position at Duke, which she calls “The Switzerland Role.”

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Calling It Quits”
  • Ask the Expert! (Dear President Biden)
  • What We Can Learn from Yelp
  • 6 Ways Technology Can Add Hours Back Into Your Week
  • Wabi-Sabi Fundraising: Embracing Imperfection for Success
  • Call to Action
  • And more…

 

FEATURED COVER

Dwayne Walton

Executive Director of The Parkesburg Point

Dwayne’s childhood years in Brooklyn forecast nothing but trouble. But mentors and coaches helped guide his path to success – and now he does the same for hundreds of at-risk youth in Chester County, Pennsylvania.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Saying Thank You”
  • Ask the Expert! (It’s Hard Talking about Death and Taxes)
  • The Client Does Not Come First. The Employees Do.
  • What Your Boss Really Needs to Know about Gift Planning
  • Your Fundraising Should Be More Vulnerable
  • Call to Action
  • And more…

 

FEATURED COVER

Rhett Wilson

Vice President and Chief Development Officer of The White House Historical Association

Like most professional fundraisers, Rhett prefers not to discuss politics with his donors-a challenge since he represents a place synonymous with politics: The White House.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Social Media and Planned Giving”
  • Ask the Expert! (Best Practices for Virtual Fundraising)
  • What’s Hot – What’s Not
  • The Why is More Important Than the How
  • How We Went Virtual and Doubled Our Attendance
  • Call to Action
  • And more…

 

FEATURED COVER

Sam Samuels

Director of Gift Planning of Smith College

After a short career in acting, he got another bug – the planned giving bug. Today, nearly two decades later, he’s still as hooked as he was on day one.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Volunteers: Backbone of Nonprofits”
  • Ask the Expert! (The Future of Planned Giving)
  • Seven Marketing Trends to Move Beyond
  • Covid and Planned Giving: Yesterday, Today and Tomorrow
  • No Boundaries
  • Call to Action
  • And more…

 

FEATURED COVER

Marlo Schalesky

Founder and Executive Director of Wonder Wood Ranch

This Stanford-trained chemist, award-winning author, wife, and mother of six entertains gang members at her home.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Advice for Newbies”
  • Ask the Expert! (Funding a Gift Annuity)
  • Edgy Marketing
  • Going On Vacation? Put Your Email to Work
  • 5 Reasons the Myth of Donor Fatigue Persists
  • Call to Action
  • And more…

 

FEATURED COVER

Michelle Gollapalli

Vice President of Development for ECRI

As a young girl in India in the 1970s, Michelle faced limited options for her future. But she listened to her grandfather, who told her, “Get an education and you can conquer the world.”

 

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Unusual Gifts”
  • Ask the Expert! (On Uniform Prudent Management of Institutional Funds Act)
  • Fluctuating Annuity Rates
  • Legacy Conversations During COVID-19
  • Patience in Fundraising Always Wins
  • Call to Action
  • And more…

 

FEATURED COVER

Lynn Malzone Ierardi

Director of Gift Planning for University of Pennsylvania

Lynn’s recent book on storytelling was named one of BookAuthority’s best 100 Fundraising Books of All Time. Here’s how she came to view storytelling as the most effective way to communicate, the most powerful way to teach and learn, and the best way to change behavior.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Bonuses for Fundraisers?”
  • Ask the Expert! (Who owns the relationship with the donor?)
  • What’s in a Logo?
  • What Makes a Good Donor Story?
  • Most Important Things in Fundraising
  • Call to Action
  • And more…

 

FEATURED COVER

Mark Seeley

Senior Director of Gift Planning for University of South Carolina

Mark Seeley had been in the nonprofit sector for decades, but always from the side of an organization doing some type of good work. But when a crisis struck his family and threatened the life of his two-year-old grandson Jennings, Mark suddenly found himself in a very different seat–this time as a recipient of the good work.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “In what ways is planned giving both a solo and a team effort?”
  • Ask the Expert! (Donor Story Privacy)
  • Training Board Members to Be Your Best Sales People
  • Turning Mistakes into Marketing Opportunities
  • Q&A with Graham-Pelton CEO Elizabeth Zeigler (Part II)
  • Call to Action
  • And more…

 

FEATURED COVER

Arlene D. Schiff

National Director of Harold Grinspoon Foundation

Arlene D. Schiff has a varied professional career. But whether she was working in urban planning, running her father-in-law’s clothing store, or working in development, the common thread is her one true passion: building community.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “We talk to donors about leaving a legacy. But how do you want to be remembered?”
  • Ask the Expert! (We Are Not Beggars)
  • 6 Ways to Use Stories in Your Planned Giving Marketing
  • All You Need is Love (And an Estate Plan)
  • Q&A with Graham-Pelton CEO Elizabeth Zeigler (Part I)
  • Call to Action
  • And more…

 

FEATURED COVER

Nancy Gianni

Founder and Chief Belief Officer for GiGi’s Playhouse Down Syndrome Achievement Centers

It all started when her third child was born with Down syndrome, and Nancy set out to create a community for families like hers. Today GiGi’s Playhouse is a $14MM nonprofit with 44 locations in the U.S. and Mexico. And Nancy is just getting warmed up!

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “How do you guide donors about parting with their money?”
  • Ask the Expert! (Ways to improve collaboration within your organization)
  • Stop Trying to Wow Donors Into Philanthropic Submission
  • Confessions of a Former Development Director
  • The Spousal Defensive Initiative: When One Says Yes and One Says No
  • Call to Action
  • And more…
FEATURED COVER

Thad Austin

Senior Director of Strategic Initiatives and Congregational Engagement for Duke University

Thad Austin, PhD, believes that understanding religion and religious motivations for giving is critical for understanding the nonprofit sector itself.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “What positive change have you seen take place in fundraising?”
  • Ask the Expert! (Donor advised funds are more popular, what it means for the development team)
  • Stewardship Done Right: My Donor Journey
  • Formalizing a Letter of Intent
  • Reflections on Giving in 2018
  • Call to Action
  • And more…
United Way
FEATURED COVER

Lauren Winkelman-Smith

Vice President of Advancement for United Way of Greenville County

When you ask kids the classic question, “What do you want to be when you grow up?” they usually say something like teacher or doctor or astronaut. But Lauren actually dreamed of a career in fundraising. And she made it happen.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Let’s hear about a time when you were proud to be working for a nonprofit.?”
  • Ask the Expert! (Is it worth my time to do fundraising on social media?)
  • The End of an Error: How to Write an Email That Gets Read
  • I’m an Introvert – and a Great Fundraiser
  • A Nonprofit-Themed Haunted House
  • Call to Action
  • And more…
FEATURED COVER

Eileen Heisman

President and CEO for National Philanthropic Trust

Eileen doesn’t subscribe to today’s trendy aspiration of excessive leisure time, early retirement, or even the “work-life balance” we hear so much about. Eileen does not consider herself a workaholic, nor does she resent taking work calls on a Sunday afternoon. She just really, really, really loves her job. And she loves her life. For Eileen, it’s more of a work-life blend.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Besides age, what hints do you look for to indicate a person is a good planned giving prospect?”
  • Ask the Expert! (How the new tax laws affect you and your donors)
  • “Ditch the Pitch”
  • 7 Numbers Every Nonprofit Marketer Should Know
  • Positive Outcomes Through Productive Communication
  • Call to Action
  • And more…
FEATURED COVER

Father David Convertino

Executive Director for Franciscan Missionary Union

For Father David Convertino, “nonprofit development” is not just a job title, nor is it a separate category of his life. It’s part of who he is. This is his story, including his path to the priesthood, what it’s like to be a friar, and the most shocking donor phone call he ever received.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Do you “sell” your mission to donors using statistics to appeal to their reason, or with stories to appeal to emotions?”
  • Ask the Expert! (I have been promoted to management how can I stay successful in fundraising?)
  • Do You Sound Like Someone They Want to Say Yes To?
  • The Planned Giving Conspiracy
  • Should I Stay or Should I Go?
  • Call to Action
  • And more…
FEATURED COVER

Jeff Comfort

Vice President of Principal Gifts and Planned Giving for Oregon State University

Jeff Comfort’s journey from not even knowing what “development” meant to being recruited by planned giving departments at the nation’s top universities.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “What’s your elevator speech when meet someone for the first time and they ask what you do?”
  • Ask the Expert! (With an IRA is it possible to for the donor to make a tax deduction off the top of their income?)
  • The Horrid Ten
  • Four Conversations to Launch a Planned Giving Program
  • Know the Gift Influencers in Your Donor’s Life
  • Call to Action
  • And more…
FEATURED COVER

Tricia Bruning

Chief Development Officer for Abramson Cancer Center
University of Pennsylvania

Tricia Bruning landed her first-ever development job at Penn Medicine’s Abramson Cancer Center. When she started, she was the sole gift officer on staff, and giving was at around $2MM a year. Today, 17 years later, the Abramson Cancer Center routinely raises between $30-50MM a year under Tricia’s leadership.

OTHER ARTICLES IN THIS ISSUE
  • Your Voice: “Agree or disagree: Every board member should also make a significant donation to the nonprofit they represent.?”
  • Ask the Expert! (How can I do data mining for planned giving prospects without paying thousands of dollars?)
  • After a Donor Passes
  • 5 Tips for Naming Your Legacy Society
  • Talking to Donors About Lead Trusts
  • Call to Action
  • And more…
 

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