Audio-Visual Content Is Highly Engaging:
Video is now the go-to source of content on the web. And this is why our planned giving websites and landing pages are becoming more video-based.
With video, comprehension and retention goes up: Studies show that when presented with information, most remember just 10 percent of what they heard or read after three days. Pair that content with video, that figure jumps to 65 percent.
An entire series of new videos are under development that cover all planned gifts (16 – 24 giving vehicles). These will be ideal if your goal is to populate your entire website with the same theme. Release date: August 15th, 2021.
