Every year you want to find compelling reasons for your donors to make vital year-end gifts. This letter highlights ways to benefit your organization that don’t even require donors to open their checkbooks. Specifically highlighted are gifts of appreciated securities and charitable gift annuities (CGAs). The copy encourages your donors to think outside the box about creative ways that they can support your organization and help you carry out your important mission while securing for themselves important tax and income advantages before the end of the year.
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Every year you want to find compelling reasons for your donors to make vital year-end gifts. This letter highlights ways to benefit your organization that don’t even require donors to open their checkbooks. Specifically highlighted are gifts of appreciated securities and charitable gift annuities (CGAs). The copy encourages your donors to think outside the box about creative ways that they can support your organization and help you carry out your important mission while securing for themselves important tax and income advantages before the end of the year.
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